10 Ways To Amplify Your Recent Award Winning Product

Recognition by your industry feels good. You have proof-positive of what you know: your company builds the best products, and others now recognize that. While recognition matters, winning an award also gives you unique opportunities to grow your brand and…

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What is Social Proof and How Can You Put It Into Practice?

When it comes to business and marketing, many consumers aren’t aware of the psychology that ties these two industries. With new trends constantly emerging in the digital age, more marketing tactics are being implemented in businesses. We all understand the…

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How To Differentiate Your Product With Product Testing

Launching a new product or service can be a risky proposition. There are so many different ways the launch can go wrong. One area where people often fail to plan accordingly is product differentiation. With so many products available on…

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How Awards And Certifications Differentiate Your Products

If you’re trying to market a brand or product in today’s marketplace, you’re going to encounter difficulties. There are so many people and companies doing similar things, and differentiating your products from competitors is both a challenge and a necessity….

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HOW CERTIFICATIONS AND AWARDS BUILD CONSUMER TRUST

Every brand is trying to figure out how to get consumers to notice and trust their products. We see marketing strategies of every kind and on every sort of media — social media, radio, television, billboards, etc.

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Promote Your Product With Media Coverage

With businesses from all over the globe pushing products left and right, the notion that your business can compete with them, especially on a non-digital media platform like TV, might seem far fetched. However, TV ads are nowhere near over….

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Why Award Programs Work

While it’s not a recent innovation by any means, there’s no denying that the concept of the customer loyalty program has grown exponentially in recent years. Due to there being so many avenues available for businesses to communicate directly with…

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Expose Your Product To Over 150,000 New Customers

Developing a new product is a process fraught with difficulties. Development, innovations, product testing — all of these are important and integral stages that present unique challenges to the developer. Many products, no matter how great the initial idea, never…

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10 Ways To Leverage A Product Award

Winning an industry product award can be a real feather in your cap that boosts your brand’s awareness and image. It’s important to capitalize on your win as soon as possible, though. How do you make the most of winning…

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What It Takes To Get Your Product on TV

Promoting Your Product on TV In recent years, digital advertising has changed significantly. Social media, blogging, email — these are all effective marketing strategies that have potential to deliver a high return with very little invested. Even with these new…

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