Marketing to Millennial Moms Best Practices

Millennial Moms Are Technology Addicts 80% of Millennials sleep next to their phones and if that’s not enough, over half said they would give up their sense of smell over their technology. Millennial Moms in particular are connected through an average…

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Why Every Brand Needs Social Media Influencers

Say hello to the new generation of moms: in between working and changing diapers, they’re researching new products and companies online to give their kids the best start possible – and they’re addicted to social media. These powerful consumers leverage…

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Marketing to Moms: Best Social Media Platforms

Choosing the right social media platforms to market to moms.First there was Facebook and Twitter and then came YouTube, Pinterest, Instagram, Vine, Snapchat…and the list goes on. As a marketer, it might feel like it’s impossible to have meaningful engagement…

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Why brands can’t afford to overlook the power of mom bloggers

When was the last time you watched a full ad on YouTube (instead of clicking “skip ad”)? When was the last time a commercial came on TV and you didn’t multi-task on your phone while waiting for your show to…

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