Top 6 Methods of Communicating to Millennials

The Top 6 Preferred Methods of CommunicationThese days, millennial parents speak a language of their own. It’s a combination of the digital world, social media, and offline interactions all seamlessly rolled together into one unique conversation. As a Marketer, you need to…

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Best Practice Guide: Planning Twitter Parties

There’s a scene in the hit TV show How I Met Your Mother when Barney (the notoriously womanizer character) recounts a story of when no one showed up to his 11th birthday party. His mom, always ready to protect her…

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Marketing to Moms & Building Brand Loyalty

If you want to score points with Moms, then you’re going to have to be in it for the long haul. Because marketing to Moms is about creating a long-term relationship, not about getting just one date.

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Marketing to Millennial Moms Best Practices

Millennial Moms Are Technology Addicts 80% of Millennials sleep next to their phones and if that’s not enough, over half said they would give up their sense of smell over their technology. Millennial Moms in particular are connected through an average…

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Marketing to Moms: Best Social Media Platforms

Choosing the right social media platforms to market to moms.First there was Facebook and Twitter and then came YouTube, Pinterest, Instagram, Vine, Snapchat…and the list goes on. As a marketer, it might feel like it’s impossible to have meaningful engagement…

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Why brands can’t afford to overlook the power of mom bloggers

When was the last time you watched a full ad on YouTube (instead of clicking “skip ad”)? When was the last time a commercial came on TV and you didn’t multi-task on your phone while waiting for your show to…

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